FAQ
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What is B.Spoke Strategies, and who do you help?
B.Spoke Strategies is an AI-Assisted Strategic Communications Expert. I partner with ambitious organizations and small businesses, especially Black and women-owned enterprises, to refine their messaging, streamline content creation, and drive measurable growth. I combine senior-level strategic guidance with the efficiency of AI to deliver customized, actionable communication solutions.
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What types of services do you offer?
I offer two core services tailored to different needs:
The 1:1 AI-Powered Communications Intensive, for leaders seeking personalized, hands-on strategy development.
The Communications Concierge Service, providing flexible, ongoing fractional communications expertise for organizations.
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How do I get started with B.Spoke Strategies?
The best way to begin is by scheduling a free Coffee Chat. This 30 minute conversation allows us to discuss your specific needs, challenges, and goals, and determine which of our services would be the best fit for you or your organization.
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What's your approach to client collaboration?
Collaboration is key to successful outcomes. Whether it's a 1:1 intensive or custom workshop development, my approach is highly collaborative. I work closely with you or your team, valuing your insights and ensuring the strategy and content are truly "B.Spoke" – customized precisely for you.
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How exactly do you use AI in your communications services?
I use AI as a powerful assistant and accelerator. This means AI helps with tasks like generating initial content drafts, analyzing large datasets for insights, brainstorming ideas, and identifying trends. It significantly boosts efficiency, allowing for faster development of strategies, content calendars, and communication materials. However, AI never works alone.
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Will I need to learn how to use AI myself if I work with you?
It depends on the service!
In the 1:1 Intensive and Custom Workshop Development, you'll gain practical knowledge and receive personalized prompts to understand and utilize AI effectively yourself.
With the Communications Concierge Service, I handle the AI integration and content creation for you, so you don't need to be an AI expert – you just benefit from its efficiency.
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Does using AI mean my content will sound generic or lack a human touch?
Absolutely not. While AI can draft content, I always provide the strategic oversight, human insight, and creative refinement. AI acts as a starting point, but every piece of content, every strategy, and every message is ultimately shaped and approved by me to ensure it aligns perfectly with your brand voice, objectives, and resonates authentically with your audience. Your unique story and human creativity remain at the forefront.
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How do you ensure ethical AI use, especially regarding privacy and cultural considerations?
Ethics: I ensure AI is used responsibly and transparently. I prioritize accuracy and fact-checking, and I'm conscious of biases that can exist in AI models, actively working to mitigate them through careful prompting and human review.
Privacy: Client data and sensitive information are handled with the utmost confidentiality. I use AI tools in ways that protect your proprietary information, and I never input confidential client data into public-facing AI models without explicit client consent or secure, private environments.
Cultural & Human Creativity: AI is a tool, not a replacement for human understanding, empathy, or creativity. I actively ensure that all communication strategies and content are culturally appropriate, inclusive, and reflect the nuances that only human insight can provide. My goal is to enhance your human creativity and strategic thinking, not diminish it.